Omar Ejiendy

Founder & CEO

“Yusuf joined Adam as our Founding Product Designer and immediately elevated the standard of everything we were building. He benchmarked the best men’s health platforms in the world and then designed something that felt specifically built for Saudi Arabia, not just adapted from somewhere else.”

“Yusuf came into Yamify at a stage where we needed someone who could think as deeply about the product as we were thinking about the infrastructure. He spent two weeks learning Kubernetes before opening a design file, and that decision shaped everything that followed.”

“I told Yusuf he was the only person who could design this and he proved me right. He took a genuinely complex problem, helping African businesses source products from China without speaking Mandarin, and turned it into a product experience that felt effortless from the first screen. The AI sourcing feature he designed was a direct contributor to us getting into Google for Startups Africa Class 9, and we now serve over 20,000 businesses.”

Alex Maouene

Founder & CEO

“The first thing Yusuf did when he joined MaouenePay was not design screens. He rebuilt our entire information architecture and showed us how broken our foundation was before we could see it ourselves. That decision alone changed the trajectory of the product. We had a full redesign and a live TestFlight build in under two months, which would not have been possible without the clarity he brought to the structure first.”

Toluwani Adepoju

Founder & CEO

“Yusuf delivered on Safulpay was unlike anything I had seen before in terms of speed and quality combined. Four hundred screens in two weeks, and every single one of them was considered, consistent, and built around what our users actually needed. The redesign changed how investors perceived us and contributed directly to us raising $150,000 to expand across Sierra Leone.”